Born and raised in Nairobi Kenya, it is only right that I dedicate my first post to the land that has made me the person I am today.
Despite its association with wildlife and greenery, Africa may not be the first thought to cross the minds of many individuals when talking about sustainability. However, many would be shocked to learn of the projects currently being implemented within the continent to preserve the resources we have. Ranging from hydroelectricity to solar power, our sustainability efforts are wide and diverse. For now, I would like to focus particularly on the subject of sustainable tourism.
Blessed with some the most exotic species of wildlife and masterfully painted landscapes, Kenya attracts hundreds of thousands of tourists each year. As a business, tourism is responsible for up to 20% of my country’s GDP. Therefore, it goes without saying that creating a sustainable business model is critical to maintaining the growth of my nation’s economy.
Over the past few years, Kenya has placed a great emphasis on preserving our tourism. Rather than building huge hotels that endanger wildlife and threaten the culture of the surrounding communities, the emphasis is on working in partnership with the local people, ensuring your holiday travel in Kenya has the lowest possible environmental impact. A great example of such an establishment is The Sasaab Samburu Lodge. This hotel implements multiple strategies such as:-
- Use of solar energy for over 70% of their lighting and heating operations
- Reducing energy consumption through use of Compact Flourescent Lamps (CFLs), central switches for rooms and restricted use of high energy equipment
- The camp is designed from local material and blends in with the natural environment with minimal disturbance of the environment
- Over 90% of the staff are employed from the local community
- Staff are provided with a proper remuneration and an opportunity to learn and develop their skills through training and education
So next time you think sustainable, think Kenya